Showing posts with label trends. Show all posts
Showing posts with label trends. Show all posts

Tuesday, 1 December 2009

The First First That Matters First



I am elated with the result of my new project.
Although not without trepidation i managed to create a trend forecasting project that i was actually personally proud of and thought looked professional.
Anyone who knows me knows how much computers hate me, they normally run away screaming charger and all, but i really felt like i developed a basic skills set of computer adobe skills.
to objectively search for trends, using new sites such as www.fashion-ation.net i evaluated key patterns and tried my hardest to convey them in the wonderful form of flat drawings and vector art.
heres a look: quite happy














Thursday, 3 September 2009

Extreme NeoClassicism








Our first art direction and styling project at AIB was a daunting one.
I evoked the style of wonderland magazine, looking into their target market, marketing and styling.
I focused a lot on the neoclassic photo realism, but I soon threw myself into researching a new trend of editorials featuring Men in Women's clothes. 
Finding it a nod to the glass ceilings we all face.
I wanted to get the aesthetics true to the magazine and my favourite photographer Jeff Bark, who doesn't use post production. Obviously, being a major amateur I had to enhance the colour and finishes in post production but I'm so pleased with the results.
My favourite is the first double page spread.
I got an amazing grade for this and enjoyed it so much more then I would have ever thought I could.
 I'm now looking to art direction for a future career



First Post

I am Stephanie Beaven and I am over-coming my abhorrence of blogs.
I have always been of the opinion that blogs, unless formal, are self indulgent, irrelevant and often quite boring. I assume that my blog will be all of the above but i hope to communicate a little of myself over the world wide web, reason my arguments and opinions with an educated stance.

For me fashion and its related industries fascinate me due to its subtle influence and remark. what impassioned me is the hidden meanings, the socio-political stabs a designer can advance in the guise of a pretty dress.
But never can fashion be confined to the definition of pretty dresses. it is raw, emotional. an art from that is the most accessible expression for the severe masses. 
Ignorant are the people who think it does not affect them, the declining laggards, the primark shoppers among us, who quite happily thrive off the aesthetics of a garment. but i find it almost a sin to wear things you don't understand. these amazing trends have an amazing thought process behind them...i familiarise the declining laggards with people that read the sun.

I have recently become quite obsessed with organic cotton. the organic cotton that you cannot, for the love of heavens, find any where. when found it is either a plain, dull tee shirt, or a hideous brown/green  A-line dress. The dream is to make an organic clothing company focusing on the afore mentioned pretty dresses. the problems are arising of sourcing, hypocrisy of dying the fabric and creating fresh designs successfully for a large target market.
 To be continued...

I hope to soon make an online portfolio, within the next couple of weeks. 
I find its so hard to express myself instantly i hope this helps to explain me.